3rd July – London Launch Day
The journey begins at the iconic Cliveden House, Maidenhead, where drivers, guests and media gather for the official HODL Rally launch breakfast, registration, photography and convoy preparation.
From there, the rally heads into Pall Mall, London for a luxury city drive-through, media moments, photoshoots and the official London send-off before the convoy begins its journey towards Europe.
3rd–4th July – Paris
The first international stop brings the rally into Paris, one of the world’s most iconic luxury cities. Expect supercars, nightlife, networking and a full HODL Rally nightclub takeover as the convoy celebrates its arrival in style.
4th July – Geneva
The rally continues into Geneva, where luxury, finance and elegance meet. Guests will enjoy an exclusive dinner and dance evening, bringing together investors, entrepreneurs, traders and rally guests for a premium networking experience.
5th July – Monaco
The convoy arrives in Monaco for one of the most glamorous days of the rally. By day, guests enjoy a luxury Nikki Beach party experience. By night, the energy turns cinematic with a black-tie James Bond poker tournament at the world-famous Monte Carlo Casino.
6th July – Saint-Tropez Drive-Through
The rally moves through the South of France to Saint-Tropez for a stylish lunch stop, beachside atmosphere, supercar photos and a luxury drive-through experience before continuing the journey towards Spain.
6th–8th July – Barcelona
Barcelona becomes the home of the HODL Rally two-day think tank takeover at the W Hotel Barcelona. This exclusive event will bring together leaders and innovators across crypto, blockchain, trading, AI, technology, investment and entrepreneurship.
9th July – Valencia
The convoy continues to Valencia for a relaxed city experience, including a scenic drive-through, city tour, networking and time to enjoy one of Spain’s most beautiful coastal destinations.
10th July – Ibiza Closing Party
The rally reaches its final destination: Ibiza. The official closing celebration takes place at Ushuaïa Ibiza, bringing the full HODL Rally experience together with music, energy, luxury and celebration.
11th July – Ibiza Super Yacht Finale
The rally ends with the ultimate send-off: an exclusive super yacht party in Ibiza, closing the 2027 journey with unforgettable views, networking, celebration and the true HODL lifestyle
